Bulgari and Maserati have been partners since 2012, two quintessentially Italian luxury brands that share values and a commitment to excellence.
Today in Geneva and simultaneously at the Frankfurt Motor Show, Bulgari announced two new Octo Maserati models, the GranSport and the GranLusso. Developed in conjunction with the design department of Maserati, these two models are reserved for Maserati owners and aficionados, and will only be available in Bulgari boutiques.
“In Italy, you have many luxury brands, but few are old brands,” says Jean-Christophe Babin, CEO, Bulgari. “Maserati is the oldest Italian sports car company. It’s very special because when you think about Bulgari, it’s about beauty, tradition and craftsmanship, and Maserati has the same values. We resonate very well for each other’s client base.”
Both watches feature jumping hour and retrograde minutes displays, and are designed with the style codes of Maserati cars built in. The dial on both models is meant to evoke the rev counter of a Maserati automobile, and both feature the Maserati Trident just under the jumping hour window.
These beautiful 41mm timepieces are powered by an in-house Bulgari movement, the BVL 262, which handles the jumping hour and retrograde minutes complications with aplomb. The GranSport comes in a black DLC-treated carbon case, with a black dial with the hands and indications in silver and blue. The GranLusso is the same watch in 18K pink gold with its hands and indications in pink gold.
“To tie a retrograde movement with a Maserati GT car is fantastic,” explains Babin. “This is further customizing the watch with the car, hooking it to the dashboard instruments. And, these pieces are in the Octo case, so it shows one more time how versatile the Octo is, whether it is in brushed rose gold or DLC. One is more elegant, one is more sporty, more urban.”
These two new Maserati editions stand out from the crowd due to their unique styling, a combination of both Italian brands seamlessly resulting in timepieces worthy of a second look, and a third, and a fourth…