Rolex
Rolex is one of the most recognized and well-known luxury brands on the planet. Originally founded as Wilsdorf and Davis by Hans Wilsdorf and Alfred Davis in London in 1905, the company registered Rolex as the brand name of its watches in 1908. Since 1960, the company has been owned by the Hans Wilsdorf Foundation, a private trust. It is a brand with a storied history and is in the enviable position of having a very strong position in both sales of modern and vintage watches. The heritage of the brand’s sports watches is steeped in sporting, military and scientific pursuits and excellence. Rolex dress watches have been worn by presidents and world leaders for generations. The Oyster case was one of the most important designs and innovations of the 20th century and it is still as relevant today as it was in the 1920s.
News
A Closer Look: Rolex Perpetual 1908 ref. 52506 in Platinum with a Guilloché Dial
News
A Closer Look: Rolex Perpetual 1908 ref. 52506 in Platinum with a Guilloché Dial
News
Rolex at Watches & Wonders 2024: A guilloché dial 1908, full gold Deepsea, new Cerachrom colorway, gem-set Daytonas, Day-Dates and more
News
Rolex at Watches & Wonders 2024: A guilloché dial 1908, full gold Deepsea, new Cerachrom colorway, gem-set Daytonas, Day-Dates and more
News
Rolex’s 70-Year Journey to a Ceramic “Coke” GMT Bezel Insert
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Rolex’s 70-Year Journey to a Ceramic “Coke” GMT Bezel Insert
News
Why Rolex is the ultimate watch partner to the Academy Awards
News
Why Rolex is the ultimate watch partner to the Academy Awards
Videos
The Rolex Daytona “Le Mans” Anniversary Edition
Videos
The Rolex Daytona “Le Mans” Anniversary Edition
Opinion
Five of the Most Underrated Watches of the Last Year
Opinion
Five of the Most Underrated Watches of the Last Year
Feature
The 1916 Company is here to transform the watch industry with market excellence
Feature
The 1916 Company is here to transform the watch industry with market excellence
News
The Revolution Success Index
News
The Revolution Success Index
News
Christie’s “Passion for Time” is a Single-Owner Watch Auction with Over 110 Rare Lots
News
Christie’s “Passion for Time” is a Single-Owner Watch Auction with Over 110 Rare Lots
News
Are small dive watches the next big thing?
News
Are small dive watches the next big thing?
Business
Rolex acquires Bucherer: What does this mean for everyone in the watch industry?
Business
Rolex acquires Bucherer: What does this mean for everyone in the watch industry?
News
BREAKING NEWS: Rolex Acquires Bucherer
News
BREAKING NEWS: Rolex Acquires Bucherer
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