How did you get involved in CrossFit?
Sandro Reginelli, CEO Hautlence: I have participated in sports my whole life. I used to play soccer when I was very young and wanted to be a professional soccer player. When I was introduced to CrossFit, I found it amazing because it is really the most complete sport—you exercise everything. What’s unique about CrossFit is that you quickly find out that you cannot be good at everything.
As a manager, you are able to bring people on board who will help you with all the things that you aren’t good at—but in CrossFit, with the exception of your coach, you are by yourself. It’s up to you to get it done. And there is a parallel to what I’m doing as a CEO; I have a lot of people working with me, helping towards common objectives, but as a CEO, I am sometimes alone to make decisions.
How often do you work out?
When I’m not traveling, I work out between two and three times a week, and when I am on the road, I always try to look for a CrossFit in the city where I am. If I have the time, I do a drop-in for an hour for a WOD (Workout of the Day).
What do you find most challenging?
CrossFit combines performance, strength, mobility and endurance, and it is very intense. In the beginning, you have to learn to master all the different exercises and techniques, which can be challenging, but after 12 months, what I find the most challenging is managing the timing of my effort. If I start out too hard or too fast, I have trouble finishing, but at the same time, I always want to give it my max.