The first Hublot pop-up store built in Singapore at the main atrium of the iconic Paragon Shopping Mall, September 2012, has been awarded“Best Award” (Grande Prize / Gold Medal) at the prestigious WAF World Architecture Festival of Singapore (the World’s most prestigious and largest annual festival and awards ceremony for the Architecture industry).
Designed in collaboration with Chris Lee, leading design extraordinaire of Singapore, the Hublot pop-up store was a colossal structure that fuses art and functionality, inspiring a design that pulsates with the energy of Hublot.
It was the world’s first-ever installed Hublot pop-up store, celebrating the spirit of Hublot – The Art of Fusion.