Jaeger-LeCoultre has announced, today, a new version of their Geophysic True Second, which will be executed with a deep, blue dial and made in a very limited run of just 100 pieces. Also, as a way to highlight the watchmaker’s recent e-commerce efforts, the timepiece will be made available solely through jaeger-lecoultre.com, in locations where their e-retail platform is up and running.

The 39.6mm, stainless-steel cased Geophysic True Second Limited Edition, is in essence the same regular production version of the watch, save for the dial, which is now blue sunburst patterned and marked with a central cross.

Even the movement contained within is the same Jaeger-LeCoultre Calibre 770: An automatic movement that enables the watch’s hours, minutes and true seconds — or, deadbeat seconds as it is more commonly known — along with the date indication at 3 o’clock.

Speaking of 3 o’clock, this also happens to be the hour at which the watch will go live on the e-retail platform. That’s 3pm, Geneva to be exact. No point fussing about the website right this moment. You’re going to have to put patience to practice wait until the announced time is at hand. Just set your alarms until then and have your payment cards ready at the hour.

Technical Specifications: Geophysic True Second Limited Edition (Reference Q8018480)

Movement

Self-winding Jaeger-LeCoultre Calibre 770; hours, minutes and true seconds; date; 22-carat pink gold oscillator; 40-hour power reserve

Case

39.6 mm stainless-steel; water resistant to 50m

Strap

Brown calfskin with patina

Limited to 100 pieces and available solely through the jaeger-lecoultre.com e-retail store, where available.