How do you create a bestselling timepiece? Just look at the latest offering from Swiss mega-brand Hublot designed in association with The Watches of Switzerland Group. A fresh take on a previous 2018 special edition, the Classic Fusion Aerofusion Chronograph “Watches of Switzerland Group” Special Edition, is thoughtfully retooled based on market-driven knowledge citing core Hublot design elements and retail data as its inspiration. Classic fusion, of course, refers to Hublot’s signature concept of combining precious materials with industrial.
In celebration of their ongoing successful business partnership, Hublot and Watches of Switzerland looked back to a collaborative chronograph from 2018, stripping away the dial for 2020, revealing the inner workings of the HUB1155 self-winding chronograph movement with a 42-hour power reserve. Matte and polished black ceramic gives the 45 mm “porthole” inspired case its enduring appeal, with polished rhodium-plated appliques and red accent details elevating the all-black timepiece. The engraved caseback indicates “Special Edition” for the limited production of 100 pieces– 75 for the U.K. and 25 for the U.S.
With over 240 years of knowing what consumers want, Watches of Switzerland has a pretty keen idea of what will appeal to their Hublot collectors. Combined with Hublot’s history of being ahead of the curve, and a series of previous all-black watch releases, proves the two are probably on the right track for success. Presented over Zoom with a worldwide hook-up, the Classic Fusion Aerofusion Chronograph got off to a great start, getting christened online with a few popped bottles of Veuve Clicquot timed perfectly with the early start of a long holiday weekend.
Caliber Hublot HUB1155 Self-winding Chronograph movement; Frequency: 4Hz (28’800 A/h), Power reserve: 42 hours; No. of Components: 207, Jewels: 60
Sapphire dial with Polished rhodium-plated appliques
Satin-finished and polished black ceramic, Diameter: 45 mm; Thickness: 13.40 mm, Water resistance: 5 ATM (50m)
Black rubber and black alligator with red stitching, Black PVD stainless steel deployant buckle clasp
Price and Availability
17,700 USD, 14,600 GBP from July 2020