Cartier delivered a strong and decisive message, to press and collectors alike, at SIHH this year by devoting an entire exhibition hall to herald the return of the Panthère.
Begs the question, why has Cartier placed such weight on a women’s quartz time piece?
Truth be told, the heritage of the Panthère de Cartier is not just that of a ladies’ model with a quartz caliber. Its story goes as far back to the very first Louis Cartier designs, a time in which quartz movements were not even a matter of reality.
But first, a trip down memory lane and into the year 1983, when the Panthère was first introduced.
The Panthère was, in fact, a watch created from scratch. When it was designed, it was always intended to be on a bracelet as a daily jewelry item rather than a severe timepiece.