This summer Audemars Piguet is unveiling two brand-new timepieces in celebration of the 50th anniversary of Le Byblos Palace in Saint-Tropez. This is the first time that Audemars Piguet has partnered with a hotel, tailoring its bold and audacious Royal Oak Offshore designs to the equally legendary French institution’s aesthetic codes in a Summer Edition that will surely catch the sunshine on the beach this season.
Byblos 50 years
Inaugurated on 27th May 1967, the 5-star hotel Le Byblos, and its equally mystical nightclub, Les Caves du Roy, rapidly became an institution on the French Riviera. Stars including Elizabeth Taylor and Richard Burton, Duke Ellington, Romy Schneider, Mick Jagger and Brigitte Bardot have all stayed here, appreciating the glorious weather away from prying eyes.
The history of the hotel reads like a novel. It was built by a Lebanese billionaire, Propser Gay-Para, who already owned two hotels in Beirut. Gay-Para wanted to create a bridge between the French Riviera and the Middle East and named it Byblos after the ancient Lebanese town of the same name. According to Greek mythology, Byblos was where Adonis and Aphrodite became lovers.